VALUE.BRAND.ASSET
VALUE.BRAND.ASSET
Values – spiritual, mental, social, ecological, material, subsistence, universal, divine
Brand -the bridge, the construct, that connects the intangible to the tangible world of the physical & mental senses
Asset – that which takes tangible structure in the physical world, that which concretises value, reflects the inner world, that which is an expression ,via brand, of one’s values.